Sales recruitment / Tech & SaaS / Europe & US
Tech sales talent.
Found faster.
Up-Now finds the commercial people that growing tech companies run on. From your first SDR to your VP of Sales, across Europe and the United States.
First candidates interviewing within 10 working days
Trusted by growing teams






until your first candidates are interviewing
from direct hire to fractional
Benelux, DACH, the Nordics and the United States
for direct hire you only pay once we place someone
01Your situation
Every growth stage.
Its own approach.
Your first sales hire or a full team across several countries. We tailor our approach to where you are right now.
Sound familiar?
- The founder still does all the selling
- Your first commercial hire has to land
- There is no time or network to recruit yourself
How we help
Together we sharpen your first sales profile and find the entrepreneurial seller who can build without a playbook. Want structure first? Start with senior sales expertise on a part-time basis.
Often a fit: Direct hire or Fractional hiring
Often requested
Sound familiar?
- The funding is in and targets are going up
- You are hiring for several roles at once
- You are opening new markets like DACH, the Nordics or the US
How we help
We build your team with you, role by role and country by country. Fast, and with people who fit the way you work. Want to see someone perform first? Then contract to hire is a smart route.
Often a fit: Direct hire or Contract to hire
Often requested
Sound familiar?
- You need specialist commercial profiles
- A new market or product line is launching
- Your internal recruiters have their hands full
How we help
We work alongside your own recruitment team as specialists in commercial tech roles and international markets. Need extra capacity for a while? We arrange it through secondment.
Often a fit: Direct hire or Secondment
Often requested
02Roles
Every commercial role.
From SDR to CRO.
SDR / BDR/Account Executive/Business Development Manager/Enterprise AE
Account Manager/Key Account Manager/Customer Success Manager/Partner Manager
Sales Engineer/Solutions Consultant/Technical Account Manager/Technical Relationship Manager
Sales Manager/Head of Sales/Sales Director/VP Sales / CRO
Marketing Manager/Demand Generation/Revenue Operations
Another commercial role in mind? Tell us about it
03Markets
Europe and the US.
One partner for both.
From the Netherlands
One base. Two continents.
We hire commercial talent for tech companies across the Benelux, DACH, the Nordics and the United States.
10 working days
Speed you can plan on.
From intake to your first candidate interviews.
Built to keep you selling
Less time hiring.
More time selling.
04How it works
Same goal.
A faster way there.
- Intake30 minutes on role, team and targets
- Active searchWe approach candidates in your market
- ScreeningTrack record, motivation and fit
- InterviewsYou meet your first candidates
- HiredWe guide the offer to day one
✓ For direct hire you only pay once someone signs.
- Write the job adOn top of your day job
- Post on job boardsAnd pay to promote it
- WaitTop sellers rarely apply
- Screen CVsEvening after evening
- InterviewsWith whoever applied
- Hope it fitsAnd start over if not
More steps on your plate, and the strongest candidates are usually not looking.
10 working days is when your first candidates interview with you. Timelines vary by role and market.
05Working together
Four models.
Always one that fits.
From permanent hires to flexible capacity. Choose what fits your stage and your planning.
Direct hire
We search, screen and guide the entire process. The candidate joins your payroll directly and you only pay once the placement is made.
The role is clear and you want to grow structurally.
First candidates within 10 working days and full ownership from day one.
The sharper the profile, the faster the match. We help you get there in the intake.
Contract to hire
The candidate starts through Up-Now and then moves over to you. That way you see how someone performs in the team first.
You want to start fast with extra certainty on performance and team fit.
Less risk on an important commercial hire.
We agree on terms and timing together upfront.
Secondment
The candidate works with you while staying on the Up-Now payroll. Ideal when you need extra commercial firepower for a while.
You want to scale up, absorb a peak or staff a project fast.
Extra capacity fast, without permanent headcount.
For the long term, a direct hire may make more sense. Happy to think that through with you.
Fractional hiring
Senior commercial expertise on a part-time basis. For companies that need structure, direction or experience, but are not ready for a full-time senior hire.
Your sales process is still taking shape.
Senior firepower without full-time costs.
A strong foundation to build your permanent team on.
06Do the math
An empty sales seat.
What does it cost?
Move the sliders and see what every month without a seller means for your revenue.
Illustrative example based on your input. The real impact depends on your market, sales cycle and ramp-up time.
>For candidates
Your next role.
Might already be waiting.
Commercial roles at tech companies across Europe and the US. Personal guidance from the first conversation to the contract.
All open roles07Questions
Frequently asked.
Short and honest.
Which roles do you fill?
Every commercial role in tech and SaaS. From SDR and Account Executive to Sales Engineer, Customer Success, Partner Management and sales leadership.
Which countries do you work in?
We work from the Netherlands for tech companies across Europe and the United States, including the Benelux, DACH and the Nordics.
How fast will I see candidates?
Your first candidates are interviewing with you within 10 working days.
What does it cost?
For direct hire you only pay once a placement is made. For contract to hire, secondment and fractional hiring we put together a proposal that fits your situation.
Do you work with startups and large organisations?
Absolutely. We help startups with their first commercial hire, scale-ups with complete teams and enterprises with specialist profiles alongside their own recruiters.
I’m looking for a new role myself. How do I get in touch?
Browse our open roles or get in touch. We’re happy to think along about your next step.
>Next step
Your next hire.
Starts with one conversation.
30 minutes, free and without obligation. We look at your role, your market and the fastest route to the right candidate.
